---
title: How to Measure App Featuring ?
description: This article will explain how you can use the platform to measure the impact of App Featuring (iOS Only)
---

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# How to Measure App Featuring ?

## This article will explain how you can use the platform to measure the impact of App Featuring (iOS Only)

App Featuring (iOS Only) activities will show as light blue flags on your dashboard, indicating whenever your app has been featured on the **Apple’s App Store**.   
There are four types of featuring, which are scored differently:

- Feature: today, Type: Story
- Feature: today, Type: GameOfTheDay
- Feature: today, Type: AppOfTheDay
- Feature: games, Type: Collection

**Note:** More app featuring changes are logged for proper measurement, but given the low impact, some featuring activities are not measurable.

Feature: Today, Type Collection, Feature: App, Type: Collection, Feature: Games, Type: Hero Banner/Video, Feature: Apps, Type: Hero Banner/Video

### **How to Measure App Featuring ?**

1\. Click the App Featuring flag you want to measure and select "Measure"

![](https://knowledgebase.incrmntal.com/hs-fs/hubfs/image-png-Dec-27-2023-10-00-06-7917-AM.png?width=688&height=232&name=image-png-Dec-27-2023-10-00-06-7917-AM.png)

![](https://knowledgebase.incrmntal.com/hs-fs/hubfs/image-png-Dec-27-2023-10-00-26-9668-AM.png?width=550&height=276&name=image-png-Dec-27-2023-10-00-26-9668-AM.png)

2\. Go to the[results screen](https://dashboard.incrmntal.net/results) or click the activity once the measurement was completed and select "Show Results".

The measurement will show the positive impact across all KPIs for this app featuring (Apps ; Type: Collection). (in blur is the user engagement KPI)

![](https://knowledgebase.incrmntal.com/hs-fs/hubfs/image-png-Dec-27-2023-10-14-08-1621-AM.png?width=688&height=74&name=image-png-Dec-27-2023-10-14-08-1621-AM.png)

Increase of installs after the app featuring:

![](https://knowledgebase.incrmntal.com/hs-fs/hubfs/image-png-Dec-27-2023-10-14-28-0596-AM.png?width=688&height=190&name=image-png-Dec-27-2023-10-14-28-0596-AM.png)

 

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