How To Connect Google DV360 Activity Log With INCRMNTAL

This article explains how to integrate your Google DV360 account, allowing the INCRMNTAL platform to read any marketing activities performed in your account.

Tracking your marketing activities is key to INCRMNTAL’s ability to run uninterrupted, continuous, and accurate, incrementality measurements without any additional effort needed from you. Our platform detects marketing activities using changes in the conversion and cost data, as well as allowing you to manually input activities you performed. 

The most accurate method for us to track marketing activities is by connecting directly to the media platforms and ad networks you use for media buying. 

We created integrations into over 25 known ad networks and media buying platforms.

This article explains how to integrate your Facebook / Instagram account, allowing the INCRMNTAL platform to read any marketing activities performed in your account. 

1. Navigate to Configuration > Activity Detection in your INCRMNTAL dashboard
   
2. Click the Google DV360 Icon:
3. Check the 'Activities' box. If you wish to integrate spends directly from this network, please tick the 'Reporting' box too.
4. If you'd like us to fetch the reporting for this activity as well, please tick the Reporting box as well.
   
5. Click 'Create Adapter' on the top right side
6. Click 'Sign in with Google'
7. Sign in with a Google DV360 account, that has permissions to your ad accounts within the platform
   
8. Be sure to tick all boxes in the required permissions, including the bottom two seen in the screenshot
   

8. Click "Save" on the authentication board.

And done!