This article explains how to integrate your Smadex account, allowing the INCRMNTAL platform to read any marketing activities performed in your account.
Accurate tracking of marketing activities is essential for INCRMNTAL to deliver continuous, uninterrupted, and precise incrementality measurement—without requiring any additional effort on your part. Our platform identifies marketing activities based on variations in conversion and cost data, and also provides the option to manually log activities as needed.
The most reliable method for activity tracking is through direct connections to the ad networks and media platforms you use for media buying. INCRMNTAL supports seamless integrations with dozens of leading ad networks and platforms.
This article explains how to integrate your Smadex account, allowing the INCRMNTAL platform to read any marketing activities performed in your account.
- Navigate to Configuration > Integrations in your INCRMNTAL dashboard
- Click "Add Integration" and in search for Smadex using the search bar. Click "Add".
- Enable the 'Activities' toggle. If you wish for us to pull spends as well from this network, enable 'Reporting' too.
- Fill in your username and password.
- Click "Save"
Done!
For any question please contact onboarding@incrmntal.com , or open a support Ticket here