---
title: How To Connect Taboola Spend and Marketing Activities With INCRMNTAL
description: This article explains how to integrate your Taboola account, allowing the INCRMNTAL platform to read any marketing activities performed in your account.
---

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# How To Connect Taboola Spend and Marketing Activities With INCRMNTAL

## This article explains how to integrate your Taboola account with INCRMNTAL, allowing you to seamlessly pull in your spend and marketing activities data

Accurate tracking of marketing activities is essential for INCRMNTAL to deliver continuous, uninterrupted, and precise incrementality measurement—without requiring any additional effort on your part. Our platform identifies marketing activities based on variations in conversion and cost data, and also provides the option to manually log activities as needed.

The most reliable method for activity tracking is through direct connections to the ad networks and media platforms you use for media buying. INCRMNTAL supports seamless integrations with dozens of leading ad networks and platforms.

This article explains how to integrate your Taboola account, allowing the INCRMNTAL platform to read any marketing activities performed in your account.

 

**Note:** To obtain the needed credentials for this authentication, reach out to your Taboola Account Manager for your ***client\_id*** and ***client\_secret***.

1. Navigate to **[Configuration \> Activity Detection](https://dashboard.incrmntal.net/system-settings/integrations/my-integrations)** in your INCRMNTAL dashboard  
   ![](https://knowledgebase.incrmntal.com/hs-fs/hubfs/Screenshot%202025-07-30%20at%2015-58-38-png.png?width=670&height=198&name=Screenshot%202025-07-30%20at%2015-58-38-png.png)
2. Click the Add Integration Button and in the search bar look for Taboola, then press Add:   
   ![](https://knowledgebase.incrmntal.com/hs-fs/hubfs/Screenshot%202025-07-30%20at%2016-31-17-png.png?width=670&height=237&name=Screenshot%202025-07-30%20at%2016-31-17-png.png)
3. Check the **'Activities'** box. If you wish to integrate your **spends** directly from this platform, check the **reporting** box as well.  
   ![](https://knowledgebase.incrmntal.com/hs-fs/hubfs/Screenshot%202025-08-03%20at%2014-07-07-png.png?width=670&height=306&name=Screenshot%202025-08-03%20at%2014-07-07-png.png)
4. Enter your Taboola Client ID and Secret Key
5. Click **"Test"**
6. Your authentication is successful if you're able to view your campaign names on the "data preview" window.
7. Click **“Save”**

**Finished!**

 

For any question please contact [onboarding@incrmntal.com](mailto:onboarding@incrmntal.com) , or open a [support Ticket here](https://share.hsforms.com/1E8GuQyooSzO1uP7QP1bLHA50da0)

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