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How To Connect Taboola Marketing Activities With INCRMNTAL

This article explains how to integrate your Taboola account, allowing the INCRMNTAL platform to read any marketing activities performed in your account.

Tracking your marketing activities is key to INCRMNTAL’s ability to run uninterrupted, continuous, and accurate, incrementality measurements without any additional effort needed from you. Our platform detects marketing activities using changes in the conversion and cost data, as well as allowing you to manually input activities you performed. 

The most accurate method for us to track marketing activities is by connecting directly to the media platforms and ad networks you use for media buying. 

We created integrations into over 25 known ad networks and media buying platforms.

 

This article explains how to integrate your Taboola account, allowing the INCRMNTAL platform to read any marketing activities performed in your account. 

 

Note: To obtain the needed credentials for this authentication, reach out to your Taboola Account Manager for your client_id and client_secret.

  1. Navigate to Configuration > Activity Detection  in your INCRMNTAL dashboard
  2. Click the Taboola Icon: Taboola | Secret Tel Aviv
  3. Click "Create New Adapter" 
  4. Check the 'Activities' box. If you wish to integrate your spends directly from this platform, check the reporting box as well.
  5. Enter your Taboola Client ID and Secret Key
  6. Click "Test"
  7. Your authentication is successful if you're able to view your campaign names on the "data preview" window.
  8. Click “Save”

Finished!

 

For any question please contact onboarding@incrmntal.com , or open a support Ticket here