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      How to integrate Supermetrics with INCRMNTAL?

      This section explains how to integrate your Supermetrics data with the INCRMNTAL dashboard

      To enrich your INCRMNTAL dashboard with cost and conversion data, you can use Supermetrics to pull metrics from various data sources and marketing platforms.
      For a complete list of supported data sources via Supermetrics, click here.

      This guide explains how to export data from Supermetrics to an Amazon S3 bucket, which is then connected to your INCRMNTAL dashboard.

      Before you begin

      INCRMNTAL will provide the Amazon S3 bucket details, including the access key and secret.
      To obtain these credentials, please contact: onboarding@incrmntal.com .

      If you prefer to use your own S3 bucket, review the Amazon S3 prerequisites for Supermetrics, and see this guide on integrating external S3 buckets with INCRMNTAL

      Create a new Amazon S3 destination


      To create a new Amazon S3 data warehouse destination in Supermetrics, follow these instructions on the Supermetrics support site.

      The following details are needed for the configuration:

      1. Display name will be used as the name of this destination within the Supermetrics platform, to distinguish it from other destinations.
      2. Bucket name refers to the name of the Amazon S3 bucket you want to use as a destination. The bucket name is provided by INCRMNTAL.
      3. Upload path refers to the folder structure you want to use within your destination bucket.
        If the specified folder structure already exists, your data will be transferred based on the specified path. If a matching folder structure does not yet exist, a data transfer will create a new folder structure based on this path.
      4. Region code refers to the region your S3 bucket is located in. The region code is provided by INCRMNTAL.
      5. Output format offers options for selecting a preferred output format for the data being transferred to this destination.
      6. Access key refers to the Access key ID that you received from INCRMNTAL.
      7. Access secret refers to the secret access key that is connected to your access key ID. The access secret is provided by INCRMNTAL.

      Remember to test your connection after your setup is complete.

      Create a data transfer

      To set up a data transfer, follow these instructions on the Supermetrics support site.
        1. To integrate your conversion data from Supermetrics to INCRMNTAL, include the following fields in your data export:
          • Date
          • Channel name (such as Facebook or Google)
          • OS (such as iOS, Android, or Web)
          • Campaign ID + Name
          • Adgroup ID + Name (optional)
          • Country
          • Conversions and other KPIs, such as revenue or user engagement. Those will be measured for their incrementality on the INCRMNTAL dashboard.
        2. To integrate your cost data from Supermetrics to INCRMNTAL, include the following fields in your data export:
          • Date
          • Channel name
          • OS
          • Campaign ID + Name
          • Adgroup ID + Name
          • Country
          • Ad Spend
      2. Specify a schedule for when to run your export. For optimal performance, set a daily export of your data for the last 2 months.


      For any questions, please contact onboarding@incrmntal.com, or open a support ticket.